Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public.
Facebook is rolling out verified pages and profiles for desktop and mobile. The goal is to “increase authentic engagement on Facebook, specifically with celebrities, journalists, government officials, and popular brands and businesses.”
Like verification badges on Twitter, a checkmark will appear in a number of places:
- Next to the name of a page
- When hovering over the name of a page
- In Graph Search queries
- In stories about a page
- In news feed ads for a page
Facebook will automatically verify pages that have the highest risk of duplication.John Haydon delivers social web strategy solutions for “the quick, the smart, and the slightly manic.” Curious? Then visit the John Haydon blog, follow him on Twitter or leave a comment.
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