Your organization can build its email list and run more efficient list-building campaigns through the use of social media. We run down the success of a recent ActionSprout campaign on Facebook undertaken by the National Governors Association.
Is your nonprofit resonating with millennials?
Here’s a summary of the 2013 Millennial Impact Report from the creative services agency Achieve, with 20 usability tests of nine nonprofits with an online presences. These tests include screen captures of millennials visiting websites, Facebook Pages, Twitter feeds, viewing email messages and more.
4 tips to boost online actions with direct mail
Direct mail seems to be a common way for nonprofits to promote their events and fundraisers, but it’s rarely connected to their online counterpart. Here are four ways to integrate the two.
Understanding the big changes to Facebook Insights
Facebook has just rolled out a new look to Facebook Insights, including some important changes to its metrics reports. In this 10-minute video we’ll step you through the changes and what they mean for your organization or nonprofit.
6 reasons to use Facebook’s Power Editor for Facebook ads
Facebook’s Power Editor includes many advanced ad features that can seriously help your organization target, retarget and create content in a flash. Find out how you can use Power Editor and why it’s helpful.