Try to include an image in your tweets. Twitter is like looking out the window of a fast moving train. If you insert insert a “billboard” (photo or graphic image) tweet, people will notice it.- Noland Hoshino Always, always check your links!– Jenn Johnson For every self serving post you tweet…engage with one of your […]
Three simple ways to dramatically increase website traffic from Facebook
Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. Right now, take a look at your own News Feed and look at the number of links from friends versus links from Pages. My News Feed has 1 link (or less) from a Page for every 10 links from […]
Photos no longer get more reach on Facebook
You’ve no doubt heard the advice that posting photos will help you get more reach on Facebook. That advice has been tried and true for years, until now. According to a study by SocialBakers, photos now get less organic reach than videos, links, and even text updates. In fact, videos are now the king of […]
Nonprofit Communications Trends Report for 2015
As a consultant and trainer in the nonprofit community, I’ve been waiting with bated breath for the Nonprofit Communications Trends Report. And it’s here! Kivi published the first Nonprofit Communications Trends Report back in 2011, surveying 780 nonprofits. For the most recent report, Kivi surveyed 1,535 nonprofits – mostly in the US. Highlights from the 2015 […]
How to create a free content calendar with Google Calendar
Sometimes it’s the little things that count. Often I come across nonprofit professionals who keep an online calendar and want to share events, content or information with some of their colleagues. Well, it’s pretty easy to create a collaborative calendar and to make it private or public. In the 45-second video above, I’ll show you […]