While nonprofit motives fuel advocacy campaigns, it’s for-profit know-how that wins them — especially in the social media ecosystem. Harvesting social’s ripe potential for advocacy and engagement is Advocate Interactive, a social enterprise that helps organizations leverage the power of social media to turn tweets and “likes” into an organized voice for collective action, winning elections, passing bills and pressing for grassroots socio-political change.
5 tools to help you master Pinterest
A look at Repinly, PinMe, Pinpuff, PinReach & Pinerly Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, Pinterest users. Guest post by Beth Kanter bethkanter.org Back in January, I wrote a post about Pinterest as a curation tool to organize and share visual content I’ve collected in a visually pleasing visual way. As the platform has evolved […]
Social media for nonprofits conference series expands
Facebook now boasts over 901 million active members, making it equivalent to the world’s third largest country. But how exactly can nonprofits use it and other platforms to raise money, grow their base of supporters, change policy, and recruit volunteers and board members?
How to prune and improve your Twitter following
As your number of followers increase, you occasionally have to embark on a serious cleaning session to ensure that quantity isn’t totally overpowering quality. Keep your Twitter account healthy by keeping it pruned. Here is a run down of a few tools that can help make the process a bit easier.
New YouTube channel shines light on human rights
When I first started working at WITNESS almost exactly nine years ago, Web video was still in its infancy. YouTube was still a dream and two years from launching and “user-generated content” was three years away from being declared Time magazine’s coveted “Person of the Year” (with the emphasis on the person being “you”).