By Guest Are you curious how your nonprofit’s marketing stacks up against your peers? Which marketing channels are most important to your peers? Do you share the same challenges faced by your peers? All of these questions are answered in the Nonprofit Marketing Guides’ 2016 Nonprofit Communications Trends Report. Highlights include: Top goals for nonprofit communication […]
Seven FAQ’s on Social PR Strategy
When I teach workshops, there are certain stumbling blocks to smart social PR strategy that come up frequently. As the workshop facilitator, it’s my job to help participants understand how to overcome these challenges or, at the very least, find a way to deal with them that’s not quite as painful. Here are the seven […]
Initial reports for #GivingTuesday indicate astounding success!
Black Friday sales were down 11% while #GivingTuesday had a banner year! By Ritu Sharma The final numbers are rolling in, and by all accounts the three-year-old day dedicated to giving known as #GivingTuesday, is proving once again that Black Friday and Cyber Monday aren’t the only spending days top of mind in our communities. […]
9 tips for using Twitter to tap into #globaldev community
Post by Gemma McNeil-Walsh Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises If you were to ask me what my most useful resource during a three-year undergraduate development studies degree has been, I think the answer might surprise you: Twitter. Although I initially joined Twitter so that I could join in on my housemates’ banter […]
8 ways to make social media matter
Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. Post by Nancy Schwartz Nonprofit Marketing Problem Solver & Coach at Getting Attention.org Pressure. You feel it. I feel it. Every nonprofit communicator and fundraiser out there feels it. Social media pressure, that is. Whether the source of this anxiety (Am I keeping […]