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At the Vivanista Charitable Fundraising Summit and Bootcamp, held Saturday in San Francisco, Janet Fouts and I closed out the afternoon with a wide-ranging conversation with nonprofit representatives in the audience about social media tools and strategy. The night before the summit, I put together a one-page color flyer in the visually pleasing style that […]
10 lessons learned on the road to social
Before and after: sfgoodwill.org (click through to see new site). SF Goodwill’s big leap forward in outreach to the community Last spring, Goodwill Industries of San Francisco, San Mateo and Marin Counties reached out to Socialbrite to help the venerable nonprofit social enterprise take some big steps forward in becoming a more social organization — […]
Nonprofit & social change calendar: November
The International Green Awards take place Nov. 24 in London. Planning for the month’s top conferences & events Will I see you at some of these conferences this month? I’ll be attending CrowdConf 2011 on Wednesday and speaking at the Vivanista Fundraising Summit on Nov. 12. (If you’re attending either, please say hi.) For the […]
Why Long Tail keywords matter to your nonprofit
On Wednesday I gave a presentation with author and nonprofit rock star Beth Kanter at CompassPoint‘s “Effective Social Media Strategy and Powerful Tactics for Networked Nonprofits,” a gathering that brought representatives from 80 nonprofits to San Mateo, Calif., for workshops to help them become more social organizations.
Occupy Wall Street: The fight for the future
“One True Act of Patriotism” by Shysti: 3 minutes of hip hop-infused activism and public discontent. A movement takes hold in cities across America Like many of you, I’ve been captivated by how the Occupy Wall Street movement has spread to cities across nation in the past four weeks as the grassroots movement’s message […]
