The Story of Stuff from JD Lasica on Vimeo. Filmmaker Annie Leonard offers advice on becoming a network-centric organization At the TechSoup Global Contributors Summit in San Jose on March 15, Annie Leonard, an independent filmmaker in Berkeley, Calif., gave one of the standout talks, discussing how The Story of Stuff — the film […]
15 ways to enhance your Facebook influence
Facebook friends photo grid by Dan Taylor (CC BY on Flickr) Tools & tactics to build authority as a nonprofit advocate Target audience: Professionals at nonprofits, NGOs, government agencies; educators, Web publishers, individuals. Second of two parts. Also see: • How nonprofits can take charge of Facebook’s news feeds Most people use Facebook for personal […]
How nonprofits can take charge of Facebook’s news feed
New tool: The EdgeRank Checker app shows how well your Facebook Page is performing. It’s the heart & soul of Facebook — and few people understand it Target audience: Nonprofits, cause organizations, NGOs, government agencies, educators, Web publishers, journalists, individuals. Also see Part 2: 15 ways to increase your Facebook stature Over the years, […]
Better book buying: 10 socially conscious online bookstores
Where to find nonprofit, independent & progressive booksellers Most of us in the philanthropic and social good communities face the recurring question: Where should I buy my books — online or in the local community? And: How much more am I willing to pay to buy from an indie publisher or a green publishing house? […]
Finding the right chemistry for nonprofits & business
How to build partnerships — beginning with cause marketing I‘ve been spending some time lately with Bruce W. Burtch, a cause marketing expert in the Bay Area, to discuss opportunities for bringing together nonprofits and companies in a mutually beneficial partnership to advance the social good. Bruce is the cause marketing columnist for Examiner.com […]