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Last year a study of the 200 largest U.S. nonprofits and found that they’re using social media at a faster clip than the business community or academia for the third year in a row. Some 8 percent more charities are monitoring social media over the previous year’s figures. (See the 10-page findings from UMass Dartmouth — PDF.)
10 paid social media monitoring services for nonprofits
Search engines and free monitoring tools can help you find mentions of your brand easily, but if you want to take your social media efforts to the next level, you may want to consider using a social media monitoring vendor.
20 free, awesome social media monitoring tools
Free monitoring tools may fill your needs if you work for a small nonprofit or your business has no need for more sophisticated services (coming tomorrow). Just remember: Free monitoring tools aren’t really free — they require an investment of staff time and analysis.
Guide to monitoring social media conversations
Most brands and nonprofits have received the memo: To succeed in today’s interconnected world, you need to listen to what your supporters and customers are saying about you. With the new year still fresh, you may be finally ready to put into place a listening program to tap into the conversations taking place on the social Web about your organization or sector.
Vivanista: Live well and do good
Lifestyle site offers resources for charitable fundraisers One of the terrific new resources for those learning how to host philanthropic fundraisers is Vivanista, a very cool San Francisco startup that offers a wealth of resources around charitable events. I recently chatted with co-founder Annie Vranizan in their San Francisco offices about the organization — […]
