Google Plus is the new social platform expected to give Facebook a good fight, and make Flickr, Quora and Twitter a bit nervous. The video above covers the basics of using Circles, Sparks, Google Profile and sharing updates with friends.To get the most out of this video, share it with your friends (ask them what […]
6 tips for creating effective custom Facebook tabs
Custom Facebook tabs are not about technology. (Note: We still call them tabs even though they’re now simply links in the left sidebar of your organization’s Facebook Page.) They’re not about having the ability to display content once a fan likes your Page. They’re not about widgets or animated mouse-over things, either. If it doesn’t […]
How to get the most from Facebook Like buttons
Target audience: Nonprofits, NGOs, foundations, social enterprises, brands, cause organizations, small businesses. No doubt you’re aware that more and more websites are getting more traffic with Facebook’s Like button. Facebook has been measuring the impact of these social plug-ins for almost a year now. Here’s what they’ve found: More traffic. The average site received a […]
How to make your tweets last longer with Twylah
If you use Twitter for your nonprofit, you’ve probably been able to meet amazing people, form unexpected alliances and find relevant conversations that you wouldn’t have found anywhere else. But there is one big problem with Twitter. Tweets lose juice. Fast. The graph above is a perfect example of a typical tweet’s lifespan. Born at […]
Build a WordPress site for your nonprofit in 9 steps
Building a website is for your nonprofit is not as hard as some people make it seem. As we’ve said before, we recommend using a self-hosted WordPress.org installation over one hosted at WordPress.com because you can take advantage of thousands of free plug-ins created by the WordPress developer community.