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The Feeding America campaign using geolocal. On Saturday I was on a panel at the Nonprofit Technology Conference in Washington, D.C., discussing the use of location-based services to create awareness and raise money for your organization. The panel included Estrella Rosenberg of Big Love Little Hearts, Joe Waters from Boston Medical Center, and Dan Michel […]
Google integrates its services for nonprofits
Nonprofts have been using Google tools to get some pretty amazing results! For example, Direct Relief International raised more than $100,000,000 with AdWords. And the Natural Resource Defense Council got over 100,000 views on their YouTube videos by getting featured through YouTube’s nonprofit program – a huge win during last year’s BP oil spill. On […]
HootSuite adds social analytics & custom reports
HootSuite, a tool that allows you to manage multiple social media accounts onTwitter, Facebook and LinkedIn, has recently beefed up its reporting module. Its enhancements help you do the following: Track mentions on Twitter Measure Twitter follower growth Analyze Facebook “likes” and demographics Overlay social media stats and website visits from Google Look even smarter […]
How to connect online advocacy with fundraising
If your nonprofit conducts advocacy campaigns, maybe you’ve had a difficult time understanding how those efforts might align with your fundraising efforts. It might be even more difficult if these two efforts are located in different branches of your organizational tree. But like Karate and Judo, both advocacy and fundraising are simply different ways your […]
4 resources to create custom Facebook tabs with iFrames
You’re probably very sad to see Static FBML be laid to rest on March 11 – especially since you’ve just started getting the hang of HTML and FBML (Facebook Markup Language). But don’t despair, nothing is wasted in the land of Facebook Custom Tabs. Why iFrames is better than Static FBML First of all, the […]
