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Post by Gemma McNeil-Walsh Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises If you were to ask me what my most useful resource during a three-year undergraduate development studies degree has been, I think the answer might surprise you: Twitter. Although I initially joined Twitter so that I could join in on my housemates’ banter […]
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3 ways to sharpen your PR measurement skills
Focus on what you should be measuring so you can streamline your PR measurement tracking Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises When it comes to the latest in PR measurement, the mere thought of it may make you feel like it’s impossible to “keep up.” Before you overwhelm yourself, take a deep breath […]
7 tips for your nonprofit communications plan
Photo by J.D. Lasica How to maximize and follow through on your communications goals Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses. If you’re like most nonprofit communicators, you have a list of specific quarterly or yearly goals. No doubt they include growing your e-mail list, acquiring new donors and increasing engagement on […]
My take on the ALS #IceBucketChallenge
Video still of Bill Gates taking the ALS #IceBucketChallenge (via YouTube) 3 reasons I’ve decided to embrace this campaign — and why you should, too Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. As you all likely know by now, the ALS #IceBucketChallenge is taking your Facebook news feed […]
3 powerful email marketing examples from the pros
Tell stories of impact, use humor & cultivate relationships for more powerful email marketing Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. Are you looking to breathe new life into your nonprofit’s e-mail marketing? If so, you will love these tips three from my peers: This work is licensed under […]
