Unless you have a publicist, public relations strategies at small to medium nonprofits are often on the back burner. There are press releases that wind up sitting on your website and not getting much distribution. Press pages with long listings of news article from 2010. You get the picture and we get it too — […]
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How content marketing can help your nonprofit
What if your nonprofit’s supporters came looking for you instead of the other way around? You can use content marketing to attract the people and funders whose support you want.
3 ways nonprofits should take advantage of video marketing
Creating video content is one of the easiest ways a nonprofit organization can get noticed. puts a human face to your nonprofit’s name, outlining the problems it addresses and its efforts to fix them. Here are 3 ways nonprofits can take advantage of video marketing.
29 essential tools for social media marketers
Infographic on how to make your marketing more productive Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, educators, journalists, general public. Ian Cleary of RazorSocial recently published an infographic highlighting the daily tasks of a social media marketer. But what’s really useful about this infographic isn’t a rundown of daily tasks. It’s the […]
5 mobile apps for humanitarian aid workers
The Global Emergency Overview app. Target audience: NGOs, nonprofits, cause organizations, foundations, social enterprises, aid workers, journalists. Last week, I wrote a post on 10 Nonprofit Productivity Apps to Try in 2014, and it prompted a great discussion with a colleague regarding which apps could actually help humanitarians working in the field. In recent years, we’ve […]