Interested in hosting a Facebook promotion or contest but unsure of the rules and regs? Find out what’s okay — and what’s not — plus see how third-party services can help with the process.
Campaigns
The right and wrong way to do Google AdWords
For nonprofits, it’s essential to maintain integrity and avoid keywords that could be problematic when inserted into an ad. Learn the keys to successful searches and see some major search fails.
How to build awareness for your campaign
One of the keys to successful campaigns is in identifying the right messaging tools. Check out this step-by-step to understanding how you should be segmenting and targeting your audience.
8 tools to help you fundraise for a cause
Trying to raise some money? Check out these eight tools to help you fundraise for a cause — whether an individual cause or for an organization or nonprofit.
How to successfully harness your email list for your cause
Collecting email addresses and using them to mobilize your supporters is one of the simplest but most important tactics for online organizing. Susannah Vila shares her tips and tricks for harnessing the power of your email list for your cause.