The lifetime dollar value of a happy donor is much more than the value of a donor who only gives once. Keep current donors happy by saying thank you, making donating simple, showcasing your results and more. Read up on seven tips to keep donations coming in the new year.
Cause marketing
5 reasons Facebook marketing seems daunting
Facebook is a commonly used outlet by marketers, yet it continues to present new and/or unusual challenges for marketing professionals. Understand the common marketing obstacles and position your organization ahead of the curve.
Tips & tools for effective online fundraising
Social media can be a great asset for building relationships and driving people to donate, but the tried-and-true web donation form still is the foundation for donor activity. Learn how to get the most out of social, while keeping your fundamental elements alive.
How to create high-quality Web video interviews
Skype can be a great tool for creating high-quality web videos without exceeding your nonprofit’s budget. Find out how a few minor investments and five simple tips can help you produce a video to help tell your organization’s story.
8 ways to get more from your nonprofit’s email marketing strategy
Like social media, email marketing is where you nurture constituent relationships. But e-mail is different from social media in several critical areas, which we’ll outline here.