How to create & distribute media for a cause campaign We’re fans of UK-based Tactical Technology Collective’s message in-a-box, so we’re republishing their Designing your strategy tutorial on how to create your own media, distribute it and monitor its impact to further your campaign or project. Target audience: Nonprofits, cause organizations and campaigns, political […]
Causes
Behind the success of 10 top Causes
At the Arkansas Children’s Hospital, one of thousands of causes on Causes.com. Campaigns, timely updates, passionate supporters add up to move the needle By Kim Bale Socialbrite staff Lots of nonprofits and social change organizations have used Causes (formerly Facebook Causes) to raise funds and amplify their efforts, but the vast majority of them haven’t […]
Short takes on 10 worthy projects
Watchitoo, DoGood, ClassWish, Zynga, business ethics & more We’ve been deluged recently with updates and rollouts of interesting new sites, tools and services. There’s no way to fully do them justice, but they deserve attention, so here’s a roundup of eight worthy projects and websites that have crossed our desk: Watchitoo: Collaborate […]
How to make Twitter campaigns more effective
The secret: Moving up the Ladder of Engagement Whole Foods is among those sponsoring a Mother’s Day fundraising campaign on Twitter. Whole Foods is donating a $1 for each retweet of this tweet to support The National Domestic Violence Hotline. I call this type of fundraising campaign the sponsored Tweet approach, where potential donors […]
Create a heartspace, help students in Tanzania
ToMamaWithLove.org: Give your mom the gift of giving back According to the LA Times, this year Americans alone will spend $14.6 billion on Mother’s Day. Imagine if the gifts we gave made the world a better place for children and mamas everywhere. By now, hopefully your calendar, a Twitter post or all the Mother’s […]