Here’s an ebook I’m releasing as a comprehensive brain dump of strategies and tactics I’ve shared over the past couple of years to help small nonprofits get more out of using Facebook. The Complete Facebook Guide for Small Nonprofits has 104 pages and 5 chapters: Why Facebook? Creating Your Facebook Page Customizing Your Facebook Page […]
Education
9 ways nonprofits can excel using social media
Iwas honored to be the keynote speaker for the Bay Area Microsoft/TechSoup Global Connection Day last week. My presentation on Slideshare takes the audience through my Principles for Effective Social Media. The principles cover strategy, learning, capacity, and organizational culture, and each principle is illustrated with some practical and tactical advice that ladders up to […]
How to build a sustainable community
Facilitate, share — and enlist your members for help This is a guest post I wrote for the Online Community Report. Ilove my community. Whether I’m talking about my role at NetSquared, my blog, or my network of friends, I am inspired every day and find value in, and rewards for, my participation. Regardless […]
Create a heartspace, help students in Tanzania
ToMamaWithLove.org: Give your mom the gift of giving back According to the LA Times, this year Americans alone will spend $14.6 billion on Mother’s Day. Imagine if the gifts we gave made the world a better place for children and mamas everywhere. By now, hopefully your calendar, a Twitter post or all the Mother’s […]
Amplify your event with Facebook’s new Live Stream plug-in
On Thursday we covered 8 new Facebook plug-ins to socialize your site. The Live Stream plug-in for Facebook is one that will be an essential tool for nonprofit events. Live Stream allows visitors to chat about your event in real time and share their chat on their Facebook Wall and news feed. What makes this […]