Why even small, resource-constrained nonprofits should be using social media Guest post by Jordan Viator Nonprofit Live TV What are some of the ways in which social media can be used to advance the social good? Nonprofit Live TV put the question to Matt Mahan, Nonprofit and Business Development Director of Causes and Carie Lewis, […]
Education
Using hashtags to enhance community
On Tuesday I’ll be leading an online session for Philanthopy.com about building communities on Twitter (follow @Philanthropy for details). Communities do not just happen. And they certainly don’t happen overnight. You have to have something important to talk about. And you have to be prepared to consistently connect people together over a period of months. But […]
Best Damn Web Marketing Checklist
This is a remix of a post that Stoney deGeyter published on Search Engine Guide. It was written back in September 2008 so it has nothing about Twitter, but according to Guy Kawasaki, “it’s great nonetheless.” I have to agree. Of the 400 items, I found that most also apply to non-profit social media marketing. […]
eduFire expands its tech curriculum
Learn about social media, PHP & WordPress on the Web Guest post by Katrina Heppler envisionGood.tv We met up with Jon Bischke, founder of eduFire, in San Francisco to learn about the launch of eduFire’s new Tech Channel, an online video learning platform that provides live, interactive video classes in social media, PHP, WordPress and […]
Do you have a conversation strategy?
When most businesses and non-profits start using social media, they start with small talk with their communities. They politely reply to tweets, express appreciation to donors, respond as quickly as possible to customer support issues, and generally try to add value to their network.