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In a perfect world, all of your fans would see all of your posts in the news feed. But this is not a perfect world, and your Facebook posts are rarely seen by the people who’ve liked your Page. Yes, it might seem unfair, but when you get right down to it, Facebook users are the ones […]
Facebook Live Video for Nonprofits
By Caroline Avakian Facebook recently added the ability to livestream (live video) on Facebook, catching up to the explosive popularity of livestreaming apps like Periscope. While Facebook Live was recently only available for celebrities and then some early livestreaming adopters, it has now rolled out this feature to everyone with an iPhone in the US, […]
A Facebook Donate Button for the News Feed that Might Actually Work!
Facebook is testing a new fundraising app that just might make giving as “social” as liking, commenting, and sharing. Called “Fundraisers”, the app will include a set of fundraising features for charities and nonprofits: Share fundraising campaigns with Page followers Use photos and video to tell fundraising stories Track progress toward a campaign or project […]
How social media platforms are responding to the Nepal earthquake, and how you can help
By Caroline Avakian / Photo above courtesy of Facebook It was just a few hours after I found out about the devastating Nepal earthquake that I noticed an alert on my Facebook feed that I hadn’t seen before. My colleague who works in Nepal had been marked “Safe” in Facebook’s new “Safety Check” feature, that […]
Three simple ways to dramatically increase website traffic from Facebook
Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. Right now, take a look at your own News Feed and look at the number of links from friends versus links from Pages. My News Feed has 1 link (or less) from a Page for every 10 links from […]
