In June, everyone shifts into summertime mode. The kids are done with school. Summer camps and vacations are anticipated.And for many nonprofit marketers, work slows down or takes on a different pace. How can you make the most of your summertime mode?Here are a few creative summertime fundraising projects to get you inspired: Tip 1: Get Into […]
Fundraising
The Friday Edit – Links I’m Loving
As we get ready to wind down for the weekend, I wanted to share some links from around the web that have inspired me, taught me something new, or given me a hearty laugh. Hope they do the same for you. Happy Friday! The buildOn Instagram account is endlessly inspiring to me. A great one […]
3 Ways to Make a Lasting Impression with First-Time Donors
According to the Fundraising Effectiveness Project, most first-time donors never come back to make a second gift. Nonprofits as a whole are losing 57% of their donors every single year. And 71% of first-time donors never return!1 Any fundraising professional will tell you that retaining existing donors costs less than acquiring new donors. The quickest and surest way […]
How to Double Online Giving in Six Months
By Darian Rodriguez Heyman More and more nonprofit donations take place in today’s digital landscape, but how can causes ensure their online storefront is not only open for business, but optimized? As I explored this critical issue in my new book, Nonprofit Fundraising 101, I interviewed Roderick Campbell, the CEO of nonprofit fundraising platform CommitChange. […]
Is Giving Tuesday a Waste of Time?
By Edgar Rodriguez Is Giving Tuesday a waste of time? Good question, right? First of all, the data says it’s been hugely successful in the past. Over 15,000 nonprofits participated last year, raising over $45 million. Yes, some nonprofits probably raised very little money. But Giving Tuesday is NOT just a 24-hour fundraising campaign. It’s a movement that your supporters […]