Charting ‘The Rise of the Reluctant Innovator’ “Don’t ask yourself what the world needs. Ask yourself what makes you come alive and then go do that. Because what the world needs is people who come alive” – Howard Thurman (1899 – 1981) When David Rowan, editor of Wired Magazine, invited me to write a short […]
Fundraising
12 ways to make your campaign more effective
Nonprofits get 30 percent of their individual donations in December, so having a successful year-end fundraising campaign is essential. Taking a multichannel approach to your fundraising is the only way to go. But how do you do it? Here’s a handy list of 12 steps for campaigns.
4 tips to boost online actions with direct mail
Direct mail seems to be a common way for nonprofits to promote their events and fundraisers, but it’s rarely connected to their online counterpart. Here are four ways to integrate the two.
The impact of mobile on peer-to-peer fundraising
When it comes to fundraising, mobile fundraisers raised more individual pledges from friends and family than non-mobile fundraisers. Find out why your organization should be using mobile to reach new and existing donors.
Nonprofits, online giving & secrets from the Obama campaign
Highlights of 2013 eNonprofit Benchmarks Study (infographic) This is the second of two articles on NTC 2013. Also see: • Highlights of 2013 Nonprofit Technology Conference Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, educators, journalists, general public. Every year, Socialbrite takes a look at the annual study of online nonprofit trends put out […]