Use the power of the social Web to make an impact The earthquake that shook Haiti last week demolished and devastated the entire nation. Looking at pictures online, reading testimonials of survivors and following the developments in the rescue and emergency response teams, I felt, like many of you, overwhelming sadness. Mere weeks after completing […]
philanthropy
5 questions for the head of eBay Giving Works
eBay shoppers donated $50 million to nonprofits in 2009 — a record Right before the holidays, eBay released 2009 figures for its Giving Works fundraising program — and marked a historic record for total funds raised for non-profits through ebay.com. According to the report, the eBay community gave $50 million to nonprofits, a 17% jump over […]
Giving to charity goes local
Lately I’ve been noticing a social media spin on making charitable donations in your community, region or state. Here are three recent examples. I Live Here, I Give Here The site I Live Here, I Give Here is designed to draw attention to giving to local nonprofits in Austin, Texas. According to the site: “Austin […]
Cause marketing with celebrities, social media
Marketing for charitable causes from JD Lasica on Vimeo. The smartest guy I know in the cause marketing space is Chris Noble, CEO of 8-year-old Kompolt. With the help of a grant from eBay, Chris’s team at Kompolt is organizing the nonprofit track Thursday at BlogWorld Expo in Las Vegas. Some $6 billion was raised […]
An inventive cause campaign to fight malaria
A cause campaign to fight malaria from JD Lasica on Vimeo. Causeitsmybirthday.com raises $16,000, effort continues through Saturday Socialbrite’s own Sloane Berrent has been a bit busy of late. Fresh off a three-month stay in the rural Philippines doing field work as a Kiva fellow, she and her friend Doug Campbell of Mindshare launched Causeitsmybirthday, […]