More than 200 organizations are preparing to bombard the online world with Twive and Receive — Twive combines the words Twitter and Give — a 24-hour fundraising competition on June 14. Twive pits cities against each other in a competition to see which city is the most generous in America, and one of the tools these nonprofits will be using includes Pinterest, the third most-visited social network in the country.
philanthropy
An engaging, uplifting nonprofit promo video
Code for America, a nonprofit that uses technology to transform local governments, boasts a creative, compelling promotional video that not only clearly describes its message but also engages its viewers to get involved. In just five simple steps, any nonprofit can follow its example.
Sevenly: Your T-shirt purchase helps a great cause
Many Socialbrite readers may not have heard of the social enterprise Sevenly, so here’s a quick explanation of what we do and how we came about:
For every shirt you buy with Sevenly, we give $7 to a charity, and we focus on a different cause every week — 52 charity T-shirt campaigns per year, like this week’s effort for hunger relief efforts in Haiti. We’ve raised more than $400,000 so far toward charitable causes with this simple model: For every T-shirt purchased, $7 goes to charity.
3 keys to nonprofits’ success: Strategy, prioritization, dedicated staff
Blackbaud, the Nonprofit Technology Network and Common Knowledge have just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report.
We learned a lot of things, but one prevailing theme stood out: Despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks.
Do giving contests work? Yes, say Razoo & Case Foundation
There’s an interesting white paper just out, issued jointly by the Case Foundation and Razoo Foundation, and authored by Geoff Livingston (disclosure: he’s a friend), titled How Giving Contests can Strengthen Nonprofits and Communities.
It examines whether “giving days” – such as last year’s Give to the Max DC, which used gamification to give additional awards to the nonprofits and donors that raised the most money – can strengthen nonprofit communities.