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Image by magann for Big Stock 5 easy steps for using an ebook to publicize your cause Target audience: Nonprofits, NGOs, social enterprises, businesses, brands, educators, Web publishers, individuals. Guest post by Amanda DiSilvestro Content writer, Resource Nation If you run a successful nonprofit organization, chances are you’ve tapped into both Internet and traditional […]
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Free tools to help geo-target your socialsphere
Use MarketMeSuite, Meetup & Foursquare to locate your closest supporters Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, social media managers. Guest post by Nikki Peters Community Support Manager, MarketMeSuite If you have a Twitter account, you’ve likely used Twitter search to locate supporters and other like-minded organizations that are tweeting about topics […]
First impressions of Google+ Pages for nonprofits
“ A look at the significance of Google+ Pages for brands Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, businesses, social media managers, Web publishers, individuals. Google+ launched Pages last week, a move many of us have been looking forward to since the launch of Google+ itself. Within days, stories of unintentional G+ personal […]
How to use microsites to better tell your nonprofit’s story
Microsite built for The Center for Reproductive Rights by SankyNet. Microsites can be a powerful tool for online fundraising and marketing Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, foundations, educators, Web publishers, creative directors. Guest post by Carla Chadwick Creative director, SankyNet Let’s face it: Nonprofit websites often suffer from multiple personality disorder. […]
How nonprofits should be using data
I recently presented a workshop titled “Data Driven Leadership” at the Massachusetts Nonprofit Network/AGM annual conference along with colleagues Marc Baizman and Steve Backman. The question we addressed in the workshop was: What online data can help a leader make informed decisions around programming, advocacy and fundraising? Marc, Steve and I have expertise in Google Analytics, in understanding customer segmentation and databases, and in identifying social media metrics, respectively.
