Earlier this week, I spoke with an executive director at a large non-profit who wanted to know how she could replace email marketing with Twitter. They have been using email marketing as the prime way to engage current supporters, but had been less than desirable results in recent months. After spending considerable time discussing their […]
Tools
When help comes in a box
For those of you who don’t know, Tactical Tech is an international NGO specialising in helping human rights advocates use information, communications and digital technologies to maximise the impact of their advocacy work. They empower by providing advocates with guides, tools, training and consultancy which help them develop the skills and tactics they need to […]
How to use Seesmic Desktop
You’ve started using Twitter to find new supporters. But now you’re having a tough time managing the “stream.” Fortunately, there are many applications (both desktop and web-based) to help you organize your followers and conversations on Twitter. One such tool is Seesmic. Below are three videos I created for folks who want to learn how […]
8 nonprofit executives who use Twitter
Fred Krupp is the CEO of the Environmental Defense Fund Recently, BusinessWeek published a slideshow of CEO’s who use Twitter, noting the dramatic rise of CEO’s who use Twitter to clue customers in on new services, help them with questions about their products, and generally get a little bit personal with customers, business associates, and […]
A compendium of useful Twitter tools
Click to see larger image Flickr Photo by @briansolis and @jess3 Last October, Brian Solis created the definitive list of Twitter Tools, a handy list of Twitter helper applications by key categories. Given Twitter’s explosive growth and crossing the chasm to more mainstream adoption, the palette of Twitter tools has most definitely expanded as Brian notes […]