Here’s an improvement that you can make to your website that only takes a few minutes but will have a lasting impact on the amount of donations you receive through your site.
Tutorials
New Facebook Profiles: A tour of all the changes
Sunday on “60 Minutes,” founder Mark Zuckerberg introduced Facebook’s new and enhanced profiles for its approximately 600 million members. Here is a look at the changes and what they will mean for you. Note: Most Facebook members don’t have the new profile update yet. It hasn’t been pushed out to users, but you can get […]
How to measure Facebook Page fan growth and engagement
Facebook Insights lets you view metrics on fan growth, fan demographics, and how those fans engage with your Page. This is your No. 1 tool to get the most bang from your efforts on Facebook. Questions you can answer with Facebook Insights: How fast is my fan base growing? Where and when are the growth […]
How to display photos and videos to a subset of your Facebook Page fans
Afew months ago, you learned how to target status updates on your Facebook Page so that only fans within a specific location would see that post. Today we’ll take a look at how to post photos and videos to a subgroup of your Facebook Page fans. The video above shows you how to target specific fans […]
A guide to recent changes to Facebook Pages
Facebook Pages has undergone so many enhancements over the past few months that even the simple act of creating a Page is different. So I put together the following “tactical guide” summarizing the steps required to create a Facebook Page as well as all the new Page features. Nonprofits and cause organizations may want to […]