(925) 413-3870
I caught a post on Twitter from Ian Wilker about feeding your Twitter stream with your Flickr activity. This is a great approach for businesses or non-profits that communicate their impact with images, but have limited time for social media marketing. This process seemed so easy, I decided to screencast (above) while I connect my […]
Tutorials
SEO: 9 tips for optimizing a nonprofit site
Search Engine Optimization isn’t black magic, so get your site to shape up Guest post by Dennis Yu CEO, BlitzLocal Most people treat Search Engine Optimization (SEO) as black magic. While there are unethical methods to inflate your search engine rankings — cloaking, doorways pages, link farms, “google bombing,” dupe content poisoning, keyword stuffing, and […]
An introduction to screencasting
Screencast video captured using Google Earth. We live in a visual age. Instead of telling someone about how to perform a task, why not show her? Screencasts offer a compelling way to pack a lot of information into a short visual package. A screencast is a video that captures what takes place on a […]
Accuracy tip sheet for citizen journalists
Before you write 1. The best way to maintain accuracy is to develop a system and stick to it. 2. Take the extra seconds to read back to the interviewee the spelling of his or her name. If you need an age, ask for a birth date and year. 3. Avoid using secondary sources to […]
Free ebook: How to use Facebook for business (and nonprofits)
An increasing number of nonprofits are expanding their social media efforts with Facebook Pages and Facebook Groups. And for good reason: Facebook is one of the largest social media sites on the web: More than 200 million active users More than 100 million users log on to Facebook at least once each day More than […]
