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One of the keys to successful campaigns is in identifying the right messaging tools. Check out this step-by-step to understanding how you should be segmenting and targeting your audience.
Social media
The secret behind creating viral content
Wondering what the secret is to viral content? The real secret is that no one knows what makes a video go viral, but we have a few tip-offs to help guide you in the right direction.
6 things nonprofits should know about Facebook ads
If you’re looking at investing scarce marketing dollars into Facebook advertising, read up to learn the ins and outs of ad types, plus gain a bit of insight as to how to make your ads more effective.
Get more website traffic from your Facebook Page updates
When you post links on your Facebook Page, there are a number of factors that determine whether someone clicks on your link or not. Check out these five tips to ensure you’re redirecting traffic back to your home site.
Create a social media policy for your nonprofit
Looking at creating a social media policy for your organization and not sure where to start? Check out our rundown on creating an effective policy to ensure you are covering all of your bases.
