Guest post by Sarah Worsham Sazbean Klout is a measurement tool that gives an idea of your social web influence with Twitter. Their data is used by applications such as Co-Tweet, HootSuite and others. Like Twitalyzer, Klout measures various aspects of Twitter usage and network, but focuses more on how influence and messages are spread […]
How to auto-follow people on Twitter
During a recent CharityHowTo webinar about Twitter, folks wanted to learn some tactics to increase their Twitter followers. A simple tactic for new Twitter users is to follow users who are already conversing about topics related to their cause. The theory is that if half of Twitter followers auto-follow in return, you would get 50 new […]
How to make Twitter campaigns more effective
The secret: Moving up the Ladder of Engagement Whole Foods is among those sponsoring a Mother’s Day fundraising campaign on Twitter. Whole Foods is donating a $1 for each retweet of this tweet to support The National Domestic Violence Hotline. I call this type of fundraising campaign the sponsored Tweet approach, where potential donors […]
20 inspiring women to follow on Twitter
I’m utterly honored this week to find myself on Forbes Woman’s list of 20 Inspiring Women to Follow. I look at the list of the other women included and am wowed by them and their passion, drive and accomplishments. If we are the sum of the people we spend the most time with and the […]
3 Twitter shortcuts: SocialOomph, Twitterfeed, CoTweet
This is part of the series the 31 Day Challenge To Optimize Your Blog With Social Media. In this short screencast, I’ll show you a few automated Twitter techniques that are probably grounds for you taking out a restraining order against me. We’ll begin with SocialOomph (formerly TweetLater), a way to auto-follow back the people […]