Wondering what the secret is to viral content? The real secret is that no one knows what makes a video go viral, but we have a few tip-offs to help guide you in the right direction.
Video
Do Facebook videos or YouTube videos perform better on Facebook?
Wondering whether to embed your video directly through Facebook or to link it over from YouTube? Studies show that Facebook videos garner more engagement. Read on for the full scoop.
How to create high-quality Web video interviews
Skype can be a great tool for creating high-quality web videos without exceeding your nonprofit’s budget. Find out how a few minor investments and five simple tips can help you produce a video to help tell your organization’s story.
Editing videos with YouTube’s Video Editor
If you have little to no video editing experience or don’t have access to editing software, the YouTube Video Editor is a perfect solution. This feature lets you edit your YouTube video from within the browser and gives you the options to combine video clips, add music, shorten clips, and add transitions.
Video for your cause: Get giddy over Viddy
Nothing tells the real, impactful human stories of actual constituents like video. In the years that I spent as an advocacy program director, collecting user-generated video from our supporters – advocate stories, testimonials, and messages to legislators – was always high on the priority list.