Your organization can build its email list and run more efficient list-building campaigns through the use of social media. We run down the success of a recent ActionSprout campaign on Facebook undertaken by the National Governors Association.
ActionSprout
ActionSprout: Engage supporters beyond like, share & comment
If you’re one of the organizations that struggles to engage with Facebook supporters using the few actions Facebook has provided: like, share or comment, ActionSprout may have a solution. Instead of asking people to “like” a wall post, they can now opt ‘Recommend’, ‘Thank’, ‘Support’ or perform one of a dozen other actions.