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Move the Needle: How to activate your supporters View more presentations from JD Lasica. And download these 3 flyers on tools & platforms for social change Last night I gave another in the series of Mobilize Your Cause mini-camps at the Hub SoMa in San Francisco. It went well, with representatives from Women’s Film […]
cause campaigns
12 steps to a successful cause campaign
Mobilize your cause: 12 steps to a successful cause campaign View more presentations from JD Lasica. About 50 people — social activists, nonprofit executives, political campaign strategists — turned out for the first Mobilize Your Cause Bootcamp on June 2 to kick off Personal Democracy Forum in New York. Above is the first part of […]
Cause marketing with celebrities, social media
Marketing for charitable causes from JD Lasica on Vimeo. The smartest guy I know in the cause marketing space is Chris Noble, CEO of 8-year-old Kompolt. With the help of a grant from eBay, Chris’s team at Kompolt is organizing the nonprofit track Thursday at BlogWorld Expo in Las Vegas. Some $6 billion was raised […]
How to get the most out of cause marketing
Scott Henderson (photo by Ms. Jen) I was supposed to lead a workshop at the Cause Marketing Forum on Social Media and Cause Marketing at the end of May. I was looking forward to it because Michael Hoffman at C3 was a sponsor and participating. Unfortunately, I had to cancel and asked Scott Henderson if […]
