A few days ago, I was strolling along the foggy coast in Northern California when I noticed a cormorant flying in “v” formation with a flock of pelicans. A week later, I saw a pelican flying with a flock of cormorants. I’ve been watching these birds for years and never saw them co-mingle in […]
Cause marketing
How to successfully harness your email list for your cause
Collecting email addresses and using them to mobilize your supporters is one of the simplest but most important tactics for online organizing. Susannah Vila shares her tips and tricks for harnessing the power of your email list for your cause.
7 ways to increase your nonprofit’s donations
The lifetime dollar value of a happy donor is much more than the value of a donor who only gives once. Keep current donors happy by saying thank you, making donating simple, showcasing your results and more. Read up on seven tips to keep donations coming in the new year.
An engaging, uplifting nonprofit promo video
Code for America, a nonprofit that uses technology to transform local governments, boasts a creative, compelling promotional video that not only clearly describes its message but also engages its viewers to get involved. In just five simple steps, any nonprofit can follow its example.
Cause marketing campaigns making an impact
These nonprofits are teaming up with corporations to make a difference Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, CSR professionals, marketing managers. Guest post by Daryn Sung-Lee, for Vivanista At Vivanista we believe that we all have a bit of philanthropist inside us. Beneath the protective masks we put on lays the […]