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Online deal offered to donors through GoodTwo by Boston Marathon Jimmy Fund Walk. Discover an easy way to fundraise by rewarding your donors with online deals Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, educators, community organizations, fundraising professionals, individuals. Guest post by Kristen Elworthy Director of Marketing & Publicity, GoodTwo It’s a […]
Cause marketing
How to make co-marketing work for your nonprofit
Photo by hjalmeida for Big Stock Three simple steps to establish a successful partnership & boost your organization’s profile Target audience: Nonprofits, NGOs, cause organizations, social enterprises, businesses, brands, marketing professionals. Guest post by Amanda DiSilvestro Content Writer, Resource Nation The phrase “two heads are better than one” is becoming more and more popular as […]
GoodThreads: Custom T-shirts as a fundraising tool
Connecting people to causes through shirts that tell stories Target audience: Nonprofits, NGOs, cause organizations, social enterprises, brands, fundraising professionals, community managers. This article is part of our series on social fundraising. Guest post by Brandon Hance Founder & CEO, GoodThreads In 2010 our family lost my aunt Carol to breast cancer. When tragedy strikes, […]
Finding the right chemistry for nonprofits & business
How to build partnerships — beginning with cause marketing I‘ve been spending some time lately with Bruce W. Burtch, a cause marketing expert in the Bay Area, to discuss opportunities for bringing together nonprofits and companies in a mutually beneficial partnership to advance the social good. Bruce is the cause marketing columnist for Examiner.com […]
Twitter as a force for social good
Most nonprofits and cause organizations look at Twitter as a key ingredient of their social media strategy. But Twitter offers a number of other opportunities for collaboration to advance the social good — many of which you may not know about.
