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Students play at the original site of Shepherds Junior School in Arusha, Tanzania. How your nonprofit can promote followership and build deeper relationships Target audience: Nonprofits, NGOs, foundations, cause organizations, businesses, brands, individuals, social media consultants, individuals. I don’t think I’ve ever worked with an organization quite like Epic Change. Founder Stacey Monk believes that […]
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Lessons learned from the To Mama With Love campaign
JustCoz, Twibbon, Google Docs were among tools used for community engagement Guest post by Amy Sample Ward Membership Director, NTEN Every campaign, every organization, every individual engaging with others online has a set of tools and techniques they’ve learned from and rely on every day. Building community and maintaining engagement is often a full-time job […]
Four types of social media strategies for nonprofits
Most nonprofits that jump into social media have one goal: To see how hot or cold the water is. Only when they’ve gotten their feet wet do they scratch their heads wondering: “Why are we in this pool anyway?” Geoff Livingston (1/4 of Zoetica Media) shared a chapter from his book “The Fifth Estate” — […]
How to create love online: To Mama with Love
Honor your mom by supporting schools & women’s shelters abroad With Mother’s Day just around the corner, let’s give props to To Mama With Love, a collaborative online art project that honors moms across the globe and raises funds to invest in remarkable women who are transforming our world. An initiative of Epic Change, the […]
How to make Twitter campaigns more effective
The secret: Moving up the Ladder of Engagement Whole Foods is among those sponsoring a Mother’s Day fundraising campaign on Twitter. Whole Foods is donating a $1 for each retweet of this tweet to support The National Domestic Violence Hotline. I call this type of fundraising campaign the sponsored Tweet approach, where potential donors […]
