Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, Web publishers — anyone with a Facebook Page. Editor’s note: Facebook is switching over all nonprofit and business pages to the new Timeline format on Friday, March 30. Because so many organizations haven’t yet made the move, or are still figuring out the best […]
Facebook Timeline for nonprofits
Tips on maximizing the new Timeline for your organization
The new National Wildlife Federation page on Facebook. Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, Web publishers — anyone with a Facebook Page. Editor’s note: Facebook is switching over all nonprofit and business pages to the new Timeline format this Friday, March 30. Because so many organizations haven’t yet made the […]
11 ways Facebook Timeline changes your content strategy
The new Facebook page Timeline layout changes the way your organization needs to think about content.
Previously, a Facebook Page content strategy was primarily focused on two things:
Custom tabs – The the content strategy for Welcome pages (custom landing tabs) focused on engaging visitors with a clear call to action in mind.
What Facebook Timeline apps are really all about
Image by Milica Sekulic The focus is on small actions that are perfect for thumb-friendly mobile devices Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, mobile app developers, Web publishers, educators, journalists, general public. Last month Facebook announced the release of more than 60 new Timeline apps that allow Facebook users to automatically share […]