Like social media, email marketing is where you nurture constituent relationships. But e-mail is different from social media in several critical areas, which we’ll outline here.
marketing
Is Instagram useful for nonprofit marketing?
Instagram, the mobile photography app (and company) purchased by Facebook, has been getting a lot of attention lately. From critics saying it is killing photography to hype and hoopla from marketing pundits saying it is a must-have as part of your “visual marketing tool box.”
How crowdsourcing can help your nonprofit
Crowdsourcing can help you harness the crowd to increase awareness, cultivate new volunteers, gather information and even get work done — all for a minimal investment. How can you put it to work for your nonprofit or organization?
Why you need to share your story
The sprouted seeds that create most non-profits are often powerful and personal stories. Stories that can revive a bored board meeting or fuel a fundraising event. They can be told with pictures, videos, or blog posts. But sometimes they need to be told face to face. Last weekend I had the privilege of attending a […]
How Convio uses social media
How Convio uses social media from JD Lasica on Vimeo. The name Convio is a well-known brand in the nonprofit sector. The company offers online fundraising and marketing software and donor database and CMS solutions to its more than 1,200 nonprofit clients, ranging from a seven-person nonprofit with remote staff to large institutions like the […]