Focus on what you should be measuring so you can streamline your PR measurement tracking Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises When it comes to the latest in PR measurement, the mere thought of it may make you feel like it’s impossible to “keep up.” Before you overwhelm yourself, take a deep breath […]
public relations
SourceRise: Connecting nonprofits/NGOs to journalists
SourceRise connects journalists and bloggers to sources at international NGOs and nonprofits in an effort to diversify the voices represented in the news and to increase the number of well researched, compelling development and foreign news stories in traditional media.
Three free tools to boost your nonprofit’s public relations
Unless you have a publicist, public relations strategies at small to medium nonprofits are often on the back burner. There are press releases that wind up sitting on your website and not getting much distribution. Press pages with long listings of news article from 2010. You get the picture and we get it too — […]
Should CEOs and executive directors use social media?
The NASSCOM India Leadership Forum has multiple tracks based on theme. I was asked to facilitate a session on the question, “Should CEOs and Executive Directors Use Social Media?” To prepare for this session, I asked colleagues in the US to share their collective wisdom so we could see the US perspective. In addition, during a […]