Promote a contest, URL, etc. with Kaywa, Scan & more Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses, marketers, educators, technologists, Web publishers. Rock The Vote recently launched their Scan To Vote campaign to register 1.5 million voters using T-shirts printed with QR codes. When someone scans the QR code on their friend’s T-shirt, they […]
QR codes
Why your nonprofit should have a mobile strategy
I attended the Social Media for Nonprofits conference in New York last week, an event series curated by Darian Rodriquez Heyman and Ritu Sharma, to help nonprofits make better use of social media and discover new ways to use social networking platforms to promote their cause. The lineup of speakers was stellar, including Farra Trompeter, VP of communications firm Big Duck, who already put together a great recap of the day that you should definitely check out if you want a quick rundown of the main takeaways. When I was thinking about what I wanted to bring back to Socialbrite readers, one of the standout presentations for me was by Andy Steggles, the chief operating officer of Higher Logic, who spoke about the basics of crafting a mobile strategy.
QR codes may give big boost to cause marketing
Guest post by Joe Waters Director, Cause Marketing, Boston Medical Imagine this: You visit your local supermarket and are asked to support a local food pantry. You a buy a pinup for a buck. On your receipt is message that you can learn more about the cause you just supported by scanning this barcode with […]