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Socialbrite

Social media for nonprofits

search engine optimization

How to get your tweets to have staying power

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How Twylah can help you get more juice out of your tweets Twylah is a way to organize your tweets on a single webpage that’s SEO-friendly and search engine optimized, essentially giving your tweets greater exposure and a significantly longer life. This work is licensed under a Creative Commons Attribution-NonCommercial 3.0 Unported.

5 powerful ways to improve your website’s SEO

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There are many ways to drive traffic to your website, including email marketing, social media and traditional PR. While these approaches are useful and effective, they all share one critical weakness: You’re reaching people who weren’t looking for you. Here’s why SEO is an absolute must for your nonprofit.

15 ways to optimize your website’s landing pages

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 In this post, we’ll drill down into your website’s landing pages to find ways to improve one of your organization’s most important ways of reaching the public. A landing page is a page on your website where you want visitors to complete a specific transaction, such as donating money or joining an email list. These are some of the most important pages on your site. As author and social marketer Seth Godin put it: “Landing pages are the new direct marketing, and everyone with a website is a direct marketer.” 

How to improve your nonprofit’s ranking on Google

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Image by Greenpeace Finland (CC BY on Flickr)   Help your supporters find their way to your organization’s key pages in the Web forest Guest post by Matt Metten The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo! or Bing. This might seem […]

SEO: 9 tips for optimizing a nonprofit site

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Search Engine Optimization isn’t black magic, so get your site to shape up Guest post by Dennis Yu CEO, BlitzLocal Most people treat Search Engine Optimization (SEO) as black magic. While there are unethical methods to inflate your search engine rankings — cloaking, doorways pages, link farms, “google bombing,” dupe content poisoning, keyword stuffing, and […]