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Photo by J.D. Lasica How to maximize and follow through on your communications goals Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, businesses. If you’re like most nonprofit communicators, you have a list of specific quarterly or yearly goals. No doubt they include growing your e-mail list, acquiring new donors and increasing engagement on […]
social media strategy
Using POST to create a social media strategy
The POST method is an easy-to-remember framework for creating your strategy. Target audience: Nonprofits, cause organizations, foundations, NGOs, social enterprises, marketers, managers, general public. There seem to be countless tools available for social media marketers. Tools for managing social media, measuring it, and even for creating content that looks amazing! Yes, technology can seem like […]
8 questions every social media strategy needs to answer
Your social media strategy is only as smart as the questions it answers. Here are eight we recently worked through with a nonprofit client.
The secret sauce to creating a social media strategy
View more PowerPoint from Debra Askanase Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, businesses, corporate social responsibility (CSR) departments. Recently I conducted a workshop on the topic of creating a social media strategy to a group of budding entrepreneurs. It’s a big, meaty topic, and no two strategies are ever developed in the […]
The 7 elements of a Strategic Social Media Plan
Image by BigStockPhoto.com This is the second part of a two-part series on creating a strategy for your nonprofit or social cause. J.D. conducts two webinars a month on “6 Steps to Create a Powerhouse Social Strategy for Your Nonprofit” at CharityHowTo. Target audience: Nonprofits, foundations, NGOs, social enterprises, cause organizations, brands, businesses, government agencies. […]
