What exactly are WordPress tags and categories? What purpose should they serve for the reader? Should they each just be one word? How do tags and categories relate to each other? And what does all this mean for SEO? What’s the Difference Between WordPress Tags And Categories? Categories are like the aisles in a grocery […]
Web search engine
The right and wrong way to do Google AdWords
For nonprofits, it’s essential to maintain integrity and avoid keywords that could be problematic when inserted into an ad. Learn the keys to successful searches and see some major search fails.
8 steps to prepare your Facebook page for Graph Search
With Facebook Graph Search, you combine keyword searches with friends who’ve shared content on Facebook related to that search. Read up on 8 tips to help your organization shine through Graph Search.